Morgan Lovell
Corporate Credentials
With sales teams becoming more technically capable of producing their own presentations our client needed to maintain their brand whilst also providing teams with effective sales tools.
Morgan LovellCorporate credentials and sales presenterIs it a presentation, is it a brochure? No, it's something new! |
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PORTFOLIOMORGAN LOVELLMorgan Lovell came to us with quite a challenging problem. They didn't want a traditional brochure nor a sales presenter, they had found that their PowerPoint presentations were not working and were difficult for the sales teams to keep ‘on brand’. How could we keep the sales teams and management happy as well as the clients enlightened as to what was being offered? Generator created a set of books, ‘How’, ‘Who’, ‘Where’ and ‘What’, that bridged the gap between full on corporate brochure and PowerPoint presentation. There were pages that helped the sales teams sell, and others for the client to read on their own. Case studies were included and corporate credentials were highlighted. Everyone was happy!
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